De Telegraaf TV Guide supplement
With effect from next week, the weekly Weekeinde supplement of daily newspaper De Telegraaf will be changed to TVWEEK.
This renewed supplement will present all TV programmes for the whole week in a manner never seen before in the Netherlands. The TV programmes will be listed by type of programme for a given day and not by TV channel as the TV guides published by the various broadcasting corporations do. This enables viewers to see at a glance at what time the news, sports or film are presented on which channel, and to zap along more than twenty types of programmes without the use of a remote control.
TVWEEK will have a magazine format with a minimum of 56 pages and will be delivered to subscribers along with the Friday newspaper. For single-copy sales TVWEEK will be added to the Saturday issue. TVWEEK is not on sale apart from De Telegraaf.
With TVWEEK, De Telegraaf hopes to raise its service to the readership to an even higher level.